Search Engine Optimization (SEO)

Search engine optimization is a dynamically changing industry. Pitted against each other in a competitive battle, search engines constantly enhance their algorithms, apply new features, filters, penalties and adjustments. The result of all this is the neverending shuffle of search engine rankings that keeps us, search engine optimizers, argus-eyed. Solid research and development and mighty analytical skills of SEOLOGIST employees enable us to provide excellence in SEO which is guaranteed to our customers today.What makes SEOLOGIST really unique, is our scientific and passionate approach to SEO. We will painstakingly pick apart each and every change that happenned to our customers' rankings due to that algorithm shift, will dig through dozens of hand-picked forums and blogs of "SEO celebrities" and search engine reps before we proceed with re-optimizing our customers' websites to the new conditions. Does this make us nerdy? We don't think so. It just makes us really good at what we are.

How to get quality of traffic to a website?

Search Engine Optimization (SEO)

The best way of getting optimized under various search engines with SEO Search Engine Optimization is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic” or "algorithmic") search results. Typically, the higher a site's "page rank" (i.e., the earlier it comes in the search results list), the more visitors it will receive from the search engine. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers

• How search engines work

• What people search for Optimizing a website primarily involves

• editing its content

• HTML coding

to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

Search Engine Optimizers: They are the consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. They may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Some search engines, notably Yahoo!, operate a paid submission service that guarantee crawling for either a set fee or cost per click. Such programs usually guarantee inclusion in the database, but do not guarantee specific ranking within the search results. Yahoo's paid inclusion program has drawn criticism from advertisers and competitors. Two major directories, the Yahoo Directory and the Open Directory Project both require manual submission and human editorial review. Google offers Google Webmaster Tools, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that aren't discoverable by automatically following links.

SEO is not necessarily an appropriate strategy for every website, and other Internet marketing strategies can be much more effective, depending on the site operator's goals. A successful Internet marketing campaign may drive organic traffic to web pages, but it also may involve the use of paid advertising on search engines and other pages, building high quality web pages to engage and persuade, addressing technical issues that may keep search engines from crawling and indexing those sites, setting up analytics programs to enable site owners to measure their successes, and improving a site's conversion rate.

Search Engine Submission

Search Engine Submission refers to the online submission of your web to various search engines by which most of customer can reach you. First important step after your website has been finished is to include your website in major search engines like Google, Yahoo, and MSN etc. These three search engine counts for near about 90% of search traffic. Search Engine Submission is very basic step towards Search Engine marketing. SBwebx offers SEO and site promotions tips and has designed a professional website submission so as to get a better positioning in search engines.

You do not need to submit your website to number of search engines because as already mentioned that most of traffic to your website come from major search engine like Google, Yahoo and MSN etc. SBwebx never uses any software or automatic tools for submissions for your website. We always use manual submission approach which is more dynamic and reliable.

Search Engine submission is very important for a website to make it search engine friendly or web compatible. Often websites are built in such a way, which makes difficult for search engine to “Spider or Crawl” the page links and are unable to interpret the relevant information to customer. So before the submission of web two main things which has to be considered are potential audiences and search engine spiders.

When you opt for submission services by SBwebx, you can be ensured that your website will be submitted to major search engines which in turn enhance traffic to your web. We will analyze